食品饮料新品| 农夫、娃哈哈、可口、百事，软饮料巨头下一个新战场——可乐咖啡！

inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">    12月9日，娃哈哈集团“饮力共未来”2020销售工作会议在杭州召开。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">在此次会议上，娃哈哈多款新品亮相现场，如：inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">PH9.0苏打水、藜麦牛奶、藜麦牛奶粥、黑糖奶茶、优的乳、九种坚果。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">值得关注的是，娃哈哈十年前的品牌“非常咖啡可乐”重出江湖，亮相会议现场！

 

inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">无独有偶，百事可乐在昨日宣布也要推出咖啡可乐。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">据CNBC12月12日报道，百事公司将于明年4月份在美国市场推出限量版咖啡可乐饮品Pepsi Cafe。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">据了解，新款咖啡可乐有原味和香草两种口味，咖啡因含量几乎是普通百事可乐的两倍。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">百事公司方面介绍，该产品开发周期长达一年半，希望未来能将它常规化。

 

inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">对此，业内人士称，此举多少有对标可口可乐的意味。inkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: justify; text-indent: 0px; font-size: 16px; box-sizing: border-box !important; word-wrap: break-word !important;">今年春天，可口可乐在投资者电话会中宣布，要逐步在全球25个市场推出咖啡可口可乐，这款饮料的咖啡因介于常规可口可乐和一杯咖啡之间，含糖量也比普通可乐更低。

文章转载自食品商
注：文章及图片来源于网络资料整理或实际拍摄，如有涉及侵权，请联系删除。想要了解更多的新品信息请关注微信公众号“食品饮料创新研究”。